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Weekend Newsletter for January 6, 2007                Please forward to a friend! (Subscribe)

The Week At A Glance According To The Charts
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Trading Isn't
Playing Football

      

  • Trading Isn't Playing Football -- by Bill Kraft
    Copyright 2007, Makin' Hay, Inc., All Rights Reserved
    Bill Kraft
    Bill Kraft
    Editor

    When I think of my youth and the many pieces of advice I heard related to playing different sports, I often think how inappropriate they are to trading. "It ain't over until the fat lady sings." First of all, the fat lady usually sings at the beginning of the game and almost never at the end. Obviously, the expression means to keep fighting until the end. "Never, ever, give up." If we followed these sage pieces of athletic advice, we would likely doom our trading. In fact, successful traders do almost the exact opposite. Rather than waiting until the bitter end, the good trader cuts losses early. As soon as it is apparent that a trade is not going in the right direction, the successful trader exits the position. Many times, that means that a loss must be taken. Football coaches will tell us that losses are absolutely unacceptable. Good traders will tell us that losses are a fact of life and many times even a good trade can result in a loss.

    I'm sure it sounds odd to hear that a good trade can result in a loss, but what I mean is that one has made a good trade if he has set a downside exit before ever entering a position and then closes the trade if that exit is hit. We must remember that on any given day there is a 50% chance that a stock will go up and a 50% chance that the stock will go down. If we have entered a position where we will profit when the stock goes up, we must recognize the possibility that we may be wrong. No matter how hard we try, there is nothing we can do to influence the movement of the stock on any given day. If it moves against us and hits our exit, the right thing to do is to get out. We have then made a good trade. However, if we say to ourselves "it'll come back" and stay in the trade, we have made a bad trade if the movement continues against us. At that point, we are only hoping things go our way. Hope may work in athletics, but it has no affect on trading. What we may hope does nothing to influence the price of a stock in my experience. When we entered a trade, we presumably had a reason to believe the stock price would move in a specific direction. When it moved in the opposite direction it told us that we and our reason were wrong. That, in my view, is the time to recognize that we made a mistake and cut our losses. Unless we make that decision at that time, how are we going to make the decision as to when we will cut our losses? The argument that "it'll come back" is spurious. It may come back and it may not. The point is it did not perform as we initially had reason to expect so we no longer have any business remaining in the trade.

    In trading stock and options, score is not kept by the number of wins and losses, but rather by how much we make or lose. Those can be two very different concepts. As I pointed out last March in my article on money management, we can lose 60% of our trades and still be profitable overall if we manage our money appropriately and pay attention to reward to risk ratio. Of course, the higher our percentage of wins, the greater the likelihood that we will be profitable overall so long as we don't let our losses run. If we "wait until the fat lady sings" when trading, we set ourselves up to lose. We then have made a decision to wait until the bitter end rather than cutting our losses and moving on to another trade which could be profitable.

    If you have ever played in or watched a football game, you know that emotion is an important element. In trading, the absence of emotion is the important element. Once a trader permits emotion to rule his trades, he has significantly reduced his likelihood of success. He is being governed by greed and fear. The football player, on the other hand, can enhance his likelihood of success with an emotionally charged approach to the game. How often have we heard a football announcer marvel at a player sacrificing his body on a play? Should we be marveling when we sacrifice our money on a trade? Of course not. Our first objective in trading is always to limit losses and only once we have done that can we concentrate on profit.

    In sports, it is considered unsportsmanlike to run up the score. In trading, that is exactly what we do want to do. Our objective is to let our profits run. Often, the inexperienced or unsuccessful trader will cut profits short. In terms of overall success, that is as bad or almost as bad as failing to cut losses. Let's save the gallant comeback for our favorite team. Meanwhile, we can keep ourselves in the trading game by disciplining ourselves to cut losses promptly and let profits run rather than looking for the big play each time.

    Good Trading!
    Bill Kraft

    Mr. Kraft's past articles are posted on our website for your review.


    * * * SCOTTRADE * * *

  • SUCCESS TRADING GROUP -- by the Success Trading Group Team

    Our Success Trading service delivers quality trading ideas for the elite investor that has the financial wherewithal and market nimbleness to profit on small moves in a stock's price. Become a member and you will be provided with email and/or pager alerts intended to provide you with the opportunity to make many, many profitable trades.

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    Details Here.


  • OPTION TRADER -- by Bill Kraft

    Our Option Trading Service is for conservative traders that understand leverage principles. We focus on powerful option trading strategies that place volatility and momentum in your favor. And we pride ourselves on minimizing our losses. We always know our downside potential in a trade.

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    Details Here.


  • TREND TRADER -- by Bill Kraft

    Trend trading as we try to practice it is a form of momentum trading. We prefer to try to capture profit out of the middle of the trend rather than try to catch reversal at bottoms and tops.

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  • $10 TRADER -- by Bill Kraft

    We really enjoy trading stocks that are $10 and under. Often they provide the chance to enjoy high percentage gains and, of course, at worst, the risk is limited to what we paid for the stock.

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    Details Here.


  • DIVIDEND INVESTOR -- by the Dividend Investor Team

    Perfect for your IRA! Our Dividend Investor service focuses solely on the "best of the best" dividend paying stocks. Many of the stocks that we will be buying in our Dividend Investor service raise their dividends almost every year. Year after year! This is powerful. We buy these stocks for their powerful dividend producing income; and we will also buy these with a purpose to make capital gains as the stock increases in value.

    Feel free to sign-up for a free 30-day trial. During such time you can review our Trade Table and see the type of stocks we are buying. You will also receive all the new investing alerts we send during your trial period. Again, many of the stocks that we will be buying in our Dividend Investor service raise their dividends almost every year. Year after year! This is powerful. Don't miss out on this service!

    While we titled this service an "investor" service, we also believe these stocks are solid for the "trader" in you. With these stocks, we believe an exit point of 3% above the buy price is generally appropriate for traders. And, in fact, our first 14 of 15 positions have hit our 3% target subsequent to the buy alert!
    Details Here.



  • COVERED CALL SERVICE -- by the Covered Call Team

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    * * * SCOTTRADE * * *

  • Success Trading Group Trade the same stocks over and over. 290 trades with only 8 losses on our Main Trade Table!

    Trend Trader "The Trend Is Your Friend". Utilize trends and momentum in your stock trading!

    Option Trader Use the power and leverage inherent in option trading to your advantage!

    $10 Trader Focusing on stocks under $10 per share!

    Dividend Investor Perfect for your IRA! Quality dividend paying stocks!

    Covered Calls Conservative option writing -- Allowed in your IRA!

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